How to Use Google Trends to Identify Targeted Audience / Market

• 13 Popular and Best Keyword Research Tools

You can use Google Trends for different purposes. We getting different parameters in Google Trend, like

Web Search – (Image Search – News Search – Product Search – YouTube Search )

2004 – Present – Check year wise audience

Worldwide – We check worldwide hot trending topic using this tool.

All Categories – We also categories our search into different categories like Arts and Entertainment, Autos and Vehicles, Computers and Electronics, Business and Industrial, Games, Sports etc.

Google Trends is a very essential and important tool for marketers, researchers, planners and bloggers. It is a great way to track out the keyword behavior and check where their targeted visitors exists.

So lets started to finding our targeted audience.

How to Use Google Trends to Find Targeted Audience / Market

Step #1 – First of all you go to the Google Trend website.

Step #2 – Add your required keyword which you want to target and then hit of “Enter” button.

Step #3 – Now you see out the whole metrics about the keyword “Blogging” which we search in Google Trend. In first line, you see the “Compare” option which is used if you want to compared two or more keywords instantly. 

Step #4 – Below this you see four different options. In Worldwide you can change the location or searching worldwide by default. Next option is time to search how long to find this keyword searches, recommended is “Past 90 Days” is the best option to find the real metrics about that particular keyword.

In third option see the All Categories which you selected according to your niche market or topic market, and the last option is about Web Search. 

Step #5 – Here you see out the keyword performance year wise. How keywords ups and down in years wise.

Step #6 – Now this is the main option in this Google Trend Tool, which helps us to find our targeted audience. See that in “Nigeria” blogging keyword mostly searched. So this is the main portion in this tool which helps you find any keyword or phrase and compare them and find in which place this keyword searched most. 

So this is the complete guide of how to use Google Trends tool and finding your targeted audience easily. I hope you’re understand this guide, and if you feel that something missing in this guide, then comment below this post.